Bay Area · 8 grocers · Contested❄️ heat 5 · COOL
the parfaits aisle
Bay Area's parfaits aisle is a fragmented shelf spread across many brands: 31 products from 5 brands across 8 grocers. Store brands hold 23%. Verdict: contested · real competition, no single winner (opportunity 33/100).
31
products
5
brands
$7.22
avg price
$4.39-$13.09
typical range
More in Desserts
Who owns the shelf
brands by share of the parfaits shelf.
How it's positioned
the claims products on this shelf lead with · share of SKUs carrying each.
no positioning claims tagged on this shelf yet.
Market structure
24
lowBrand competition
how many brands compete
56
medVariety of offers
how differentiated the shelf is
7
lowTop-brand grip
how much a few brands dominate
33
lowLaunch whitespace
room for a new brand
store-brand share: 23% · scores 0-100.
Top products
the parfaits products in the most Bay Area grocers · widest distribution first.
Our Specialty Cookies N Creme Parfait Cup
$4.392 grocers
Our Specialty Chocolate Parfait Cup with Whipped Topping
$4.391 grocer
Our Specialty Banana Pudding Parfait Cup with Whipped Topping
$4.391 grocer
Strawberry & Blueberry Vanilla Yogurt Parfait
$4.691 grocer
Strawberry Yogurt Parfait With Strawberries & Blueberries
$4.691 grocer
no image
Pretzel Parfait
$4.691 grocer
Our Specialty French Style Cheesecake Parfait Cup
$4.891 grocer
Sprouts Lemon Blueberry Greek Yogurt Parfait
$4.991 grocer
Sprouts Strawberry Coconut Chia Parfait
$4.991 grocer
Sprouts Very Berry Greek Yogurt Parfait
$4.991 grocer