Bay Area · 20 grocers · Contested🌡️ heat 39 · WARM
the pecans aisle
Bay Area's pecans aisle is a fragmented shelf spread across many brands: 98 products from 23 brands across 20 grocers. arroyo seco owns the most shelf · 24% of SKUs. Store brands hold 27%. The shelf leans organic · 1% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 64/100).
98
products
23
brands
$10.88
avg price
$0.97-$2.65 /oz
typical range
More in Nuts
Who owns the shelf
brands by share of the pecans shelf.
Brand positioning
every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.
scale
Color:indulgentbetter-for-you
Size:total brand reach (SKUs across all aisles)
All stores combined.
Market structure
72
highBrand competition
how many brands compete
45
medVariety of offers
how differentiated the shelf is
6
lowTop-brand grip
how much a few brands dominate
64
medLaunch whitespace
room for a new brand
store-brand share: 27% · scores 0-100.
Top products
the pecans products in the most Bay Area grocers · widest distribution first.
Mitica Caramelized Pecans
$8.597 grocers
Sahale Snacks Glazed Mix, Valdosta Pecans
$6.995 grocers
Arroyo Seco Medium Pecan Pieces
$5.394 grocers
SunRidge Farms Pecan Halves
$8.594 grocers
GUS'S Pecan Halves
$6.693 grocers
Diamond Chopped Pecans
$7.993 grocers
Glazed Pecans
$8.893 grocers
Signature Farms Pecans
$9.993 grocers
Arroyo Seco Pecan Pieces
$11.793 grocers
DSD Merchandisers Pecans, Candied
$13.793 grocers