Bay Area · 5 grocers · Contested
the pinot grigio/pinot gris aisle
Bay Area's pinot grigio/pinot gris aisle is a fragmented shelf spread across many brands: 23 products from 23 brands across 5 grocers. bandit owns the most shelf · 7% of SKUs, ahead of bowler. Verdict: contested · real competition, no single winner (opportunity 69/100).
23
products
23
brands
$15.30
avg price
$3.99-$28.23
typical range
More in White Wine
Who owns the shelf
brands by share of the pinot grigio/pinot gris shelf.
Brand positioning
every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.
scale
Color:no dominant segmentation on this shelf
Size:total brand reach (SKUs across all aisles)
All stores combined.
Market structure
72
highBrand competition
how many brands compete
42
medVariety of offers
how differentiated the shelf is
4
lowTop-brand grip
how much a few brands dominate
69
highLaunch whitespace
room for a new brand
store-brand share: 0% · scores 0-100.
Top products
the pinot grigio/pinot gris products in the most Bay Area grocers · widest distribution first.
Liberty Creek Pinot Grigio
$3.991 grocer
Hope Tree Pinot Grigio
$5.001 grocer
Hidden Stache Pinot Grigio
$7.991 grocer
Wines Til Friday Pinot Grigio
$9.991 grocer
Montefresco Pinot Grigio
$9.991 grocer
Tavernello Organic Pinot Grigio
$9.991 grocer
Bandit Pinot Grigio California White Wine, 1 L Tetra Pak Box Wine, 13% ABV
$11.991 grocer
Chloe Wine Collection Pinot Grigio
$12.991 grocer
Bowler Cora Pinot Grigio
$12.991 grocer
Bogle Vineyards Pinot Grigio
$12.991 grocer