Bay Area · 3 grocers · Own-brand led
the poke aisle
Bay Area's poke aisle is a competitive shelf with clear leaders: 9 products from 5 brands across 3 grocers. Store brands hold 78%. Verdict: own-brand led · the store's own private label owns the shelf (opportunity 67/100).
9
products
5
brands
$15.00
avg price
$1.57-$1.58 /oz
typical range
More in Prepared Seafood
Who owns the shelf
brands by share of the poke shelf.
How it's positioned
the claims products on this shelf lead with · share of SKUs carrying each.
no positioning claims tagged on this shelf yet.
Market structure
24
lowBrand competition
how many brands compete
28
lowVariety of offers
how differentiated the shelf is
28
lowTop-brand grip
how much a few brands dominate
67
highLaunch whitespace
room for a new brand
store-brand share: 78% · scores 0-100.
Top products
the poke products in the most Bay Area grocers · widest distribution first.
Sprouts Garlic Sesame Salmon Bowl
$9.991 grocer
Sprouts Sticky Sesame Chili Tofu Bowl
$9.991 grocer
Hissho Sushi Chili Lime Mango Salmon Bowl
$12.791 grocer
no image
Berkeley Bowl Tofu Banh Mi
$14.191 grocer
BDAMA Poke Bowl
$15.291 grocer
Bi-Rite Market Local Albacore Tuna Poke
$18.191 grocer
Bi-Rite Market Salmon & Cucumber Poke
$18.191 grocer