Bay Area · 20 grocers · Leader-led🌡️ heat 47 · WARM
the powdered sugars aisle
Bay Area's powdered sugars aisle is a competitive shelf with clear leaders: 51 products from 10 brands across 20 grocers. whipzi owns the most shelf · 50% of SKUs, ahead of michigan sugar. Store brands hold 4%. The shelf leans organic · 4% of SKUs carry that claim. Verdict: leader-led · a clear front-runner, but not yet a lock (opportunity 71/100).
51
products
10
brands
$6.52
avg price
$0.16-$0.52 /oz
typical range
More in Baking Ingredients
Who owns the shelf
brands by share of the powdered sugars shelf.
How it's positioned
the claims products on this shelf lead with · share of SKUs carrying each.
Organic
4%
Dairy-Free
Market structure
43
medBrand competition
how many brands compete
69
highVariety of offers
how differentiated the shelf is
28
lowTop-brand grip
how much a few brands dominate
71
highLaunch whitespace
room for a new brand
store-brand share: 4% · scores 0-100.
Top products
the powdered sugars products in the most Bay Area grocers · widest distribution first.
Wholesome Organic Powdered Confectioners Sugar
$6.4913 grocers
C&H Premium Cane Powdered Sugar
$2.1912 grocers
C&H Premium Cane Powdered Sugar
$4.897 grocers
WOODSTOCK Organic Powdered Sugar
$6.696 grocers
Full Circle Powdered Sugar
$6.592 grocers
Best Yet Powdered Sugar
$4.391 grocer
FIELD DAY Organic Powdered Sugar
$5.391 grocer
Sprouts Organic Powdered Sugar
$5.791 grocer
World Market Whipzi Limited Edition Pumpkin Spice Powdered Sugar
$6.991 grocer
O Organics Powdered Sugar
$7.991 grocer