Bay Area · 9 grocers · Own-brand led❄️ heat 27 · COOL
the prepared pot pies aisle
Bay Area's prepared pot pies aisle is a fragmented shelf spread across many brands: 14 products from 7 brands across 9 grocers. Store brands hold 50%. Verdict: own-brand led · the store's own private label owns the shelf (opportunity 54/100).
14
products
7
brands
$15.14
avg price
$9.89-$26.29
typical range
More in Prepared Meals
Who owns the shelf
brands by share of the prepared pot pies shelf.
How it's positioned
the claims products on this shelf lead with · share of SKUs carrying each.
no positioning claims tagged on this shelf yet.
Market structure
32
lowBrand competition
how many brands compete
38
medVariety of offers
how differentiated the shelf is
11
lowTop-brand grip
how much a few brands dominate
54
medLaunch whitespace
room for a new brand
store-brand share: 50% · scores 0-100.
Top products
the prepared pot pies products in the most Bay Area grocers · widest distribution first.
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Chicken Pot Pies
$9.891 grocer
Blount's Family Kitchen Chicken Pot Pie
$11.091 grocer
Bi-Rite Market Chicken Pot Pie
$11.791 grocer
Andronico's Shepherd's Pie
$11.991 grocer
GUSS Shepherd's Pie
$13.391 grocer
Mollie's Own Roasted Turkey Pot Pie
$14.491 grocer
Canyon Market Vegetable Pot Pie
$14.491 grocer
Blount's Family Kitchen Beef Shepherd's Pie
$14.991 grocer
Canyon Market Chiken Vegetable Pot Pies
$15.591 grocer
Berkeley Bowl Shepherd's Pie
$15.991 grocer