Scanning the aisle…
Bay Area's pumpkin pie spice mixes aisle is a competitive shelf with clear leaders: 29 products from 10 brands across 15 grocers. Store brands hold 7%. Verdict: greenfield · wide open · room for a new brand (opportunity 78/100).
brands by share of the pumpkin pie spice mixes shelf.
the claims products on this shelf lead with · share of SKUs carrying each.
no positioning claims tagged on this shelf yet.
store-brand share: 7% · scores 0-100.
the pumpkin pie spice mixes products in the most Bay Area grocers · widest distribution first.









