Bay Area · 21 grocers · Contested🔥 heat 84 · HOT
the ravioli pasta aisle
Bay Area's ravioli pasta aisle is a fragmented shelf spread across many brands: 218 products from 19 brands across 21 grocers. the pasta shop owns the most shelf · 29% of SKUs, ahead of rana. Store brands hold 3%. The shelf leans organic · 1% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 68/100).
218
products
19
brands
$10.52
avg price
$0.67-$1.39 /oz
typical range
More in Pasta
Who owns the shelf
brands by share of the ravioli pasta shelf.
Brand positioning
every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.
scale
Color:indulgentbetter-for-you
Size:total brand reach (SKUs across all aisles)
price normalized per oz (sizes vary)3 omitted (no oz size)All stores combined.
Market structure
65
medBrand competition
how many brands compete
64
medVariety of offers
how differentiated the shelf is
10
lowTop-brand grip
how much a few brands dominate
68
highLaunch whitespace
room for a new brand
store-brand share: 3% · scores 0-100.
Top products
the ravioli pasta products in the most Bay Area grocers · widest distribution first.
Bertagni 1882 Spa Tomato And Burrata Ravioli
$6.596 grocers
ARTISOLA Organic Portobello Mushroom Ravioli
$7.996 grocers
The Pasta Shop Three Cheese Ravioli In Egg Pasta
$9.696 grocers
The Pasta Shop Lemon Ricotta Ravioli In Lemon Pasta
$9.896 grocers
The Pasta Shop Mozzarella Tomato & Basil Ravioli In Basil Pasta
$11.596 grocers
The Pasta Shop Porcini & Truffle Ravioli In Egg Pasta
$12.096 grocers
Rana 4 Cheese Ravioli
$6.495 grocers
Rana Mushroom Ravioli
$6.495 grocers
Bertagni 1882 Spa Buffalo Milk Ricotta And Spinach Ravioli
$6.595 grocers
Bertagni Sweet Butternut Squash Ravioli
$7.495 grocers
