Bay Area · 21 grocers · Contested❄️ heat 28 · COOL
the ricotta aisle
Bay Area's ricotta aisle is a fragmented shelf spread across many brands: 89 products from 13 brands across 21 grocers. galbani owns the most shelf · 72% of SKUs, ahead of calabro cheese. Store brands hold 4%. The shelf leans vegetarian · 8% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 67/100).
89
products
13
brands
$7.89
avg price
$0.33-$1.01 /oz
typical range
More in Cheese
Who owns the shelf
brands by share of the ricotta shelf.
Brand positioning
every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.
scale
Color:indulgentbetter-for-you
Size:total brand reach (SKUs across all aisles)
All stores combined.
Market structure
51
medBrand competition
how many brands compete
75
highVariety of offers
how differentiated the shelf is
19
lowTop-brand grip
how much a few brands dominate
67
highLaunch whitespace
room for a new brand
store-brand share: 4% · scores 0-100.
Top products
the ricotta products in the most Bay Area grocers · widest distribution first.
Bellwether Farms Whole Milk Basket Ricotta, 12 oz, From Grade A Milk
$7.6913 grocers
Galbani Cheese, Ricotta
$4.5910 grocers
Galbani Whole Milk Ricotta
$4.997 grocers
Belfiore Cheese Hand Dipped Ricotta
$4.496 grocers
Calabro Cheese Cheese, Whole Milk, Ricotta
$8.596 grocers
BelGioioso Ricotta, Whole Milk, Natural Cheese
$5.395 grocers
Organic Valley® Whole Milk Organic Ricotta Cheese
$8.695 grocers
Galbani Part Skim Ricotta Cheese
$7.694 grocers
Galbani Low Fat Ricotta Cheese
$5.493 grocers
BelGioioso Cheese, Ricotta, Mini
$2.292 grocers
