San Francisco · 2 grocers · Niche
the shelf stable prepared meals aisle
San Francisco's shelf stable prepared meals aisle is a niche shelf with only a handful of brands: 24 products from 3 brands across 2 grocers. tasty bite owns the most shelf — 54% of SKUs, ahead of maya kaimal. The shelf leans plant-based — 46% of SKUs carry that claim. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 62/100).
24
products
3
brands
$6.12
avg price
$4.49–$7.69
typical range
More in Prepared Meals
Other Deli Meals and Sides · 28Frozen Pizzas · 18Prepared Tamales · 17Prepared Pizza · 12Frozen Pasta Meals · 12Prepared Asian Food · 7Prepared Indian Food · 7Prepared Pasta Meals · 6Frozen Indian Meals · 4Frozen Pot Pies · 4Prepared Latin and Hispanic Food · 4Prepared Quiche · 4Prepared Burritos · 3Frozen Macaroni & Cheese · 2Prepared Macaroni and Cheese · 2Prepared Meals · 1Frozen Tamales · 1Frozen Samosas · 1
Who owns the shelf
brands by share of the shelf stable prepared meals shelf.
How it's positioned
the claims products on this shelf lead with — share of SKUs carrying each.
Plant-Based
46%
Vegetarian
46%
Organic
29%
Vegan
17%
Minimally Processed
13%
Peanut-Free
4%
Market structure
15
lowBrand competition
how many brands compete
55
medVariety of offers
how differentiated the shelf is
47
medTop-brand grip
how much a few brands dominate
62
medLaunch whitespace
room for a new brand
store-brand share: 0% · scores 0–100.