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San Francisco · 3 grocers · Niche

the sunflower seeds aisle

San Francisco's sunflower seeds aisle is a niche shelf with only a handful of brands: 8 products from 3 brands across 3 grocers. top fox snacks owns the most shelf — 50% of SKUs, ahead of go raw. Store brands hold 25%. The shelf leans weight management — 38% of SKUs carry that claim. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 57/100).

8
products
3
brands
$7.39
avg price
$6.69–$7.69
typical range

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Who owns the shelf

brands by share of the sunflower seeds shelf.

top fox snacks
50% of shelf4 SKUs
ggo raw
25% of shelf2 SKUs
gus'sPL
25% of shelf2 SKUs

How it's positioned

the claims products on this shelf lead with — share of SKUs carrying each.

Weight Management
38%
Low sugar
38%
Low-Carb
38%
Nut-Free
38%
Organic
38%
Blood-Sugar Aware
38%
Keto
38%
Dairy-Free
25%

Market structure

15
low
Brand competition
how many brands compete
58
med
Variety of offers
how differentiated the shelf is
38
med
Top-brand grip
how much a few brands dominate
57
med
Launch whitespace
room for a new brand

store-brand share: 25% · scores 0–100.

More aisles

how we measure.prices & assortment are collected from public storefronts of San Franciscogrocers, deduped to distinct products, and normalized to a per-unit price from each product's parsed size. market-structure scores come from brand shares. figures update as we re-measure. full methodology →