Bay Area · 15 grocers · Leader-led🌡️ heat 36 · WARM
the taco sauces aisle
Bay Area's taco sauces aisle is a competitive shelf with clear leaders: 46 products from 11 brands across 15 grocers. la victoria owns the most shelf · 81% of SKUs, ahead of pico pica. Store brands hold 2%. Verdict: leader-led · a clear front-runner, but not yet a lock (opportunity 80/100).
46
products
11
brands
$4.59
avg price
$2.78-$6.40
typical range
More in Sauces
Who owns the shelf
brands by share of the taco sauces shelf.
How it's positioned
the claims products on this shelf lead with · share of SKUs carrying each.
no positioning claims tagged on this shelf yet.
Market structure
46
medBrand competition
how many brands compete
27
lowVariety of offers
how differentiated the shelf is
26
lowTop-brand grip
how much a few brands dominate
80
highLaunch whitespace
room for a new brand
store-brand share: 2% · scores 0-100.
Top products
the taco sauces products in the most Bay Area grocers · widest distribution first.
La Victoria Mild Green Taco Sauce
$2.885 grocers
Pico Pica Taco Sauce, Mild
$3.794 grocers
La Victoria Mild Red Taco Sauce
$4.894 grocers
La Victoria Mild Green Taco Sauce
$4.894 grocers
Simply Organic Simmer Sauce, Southwest Taco
$4.193 grocers
Simply Organic Mild Taco Simmer Sauce
$4.393 grocers
Kevin's Natural Foods Classic Taco Sauce
$4.393 grocers
La Victoria Medium Red Taco Sauce
$4.893 grocers
La Victoria Medium Green Taco Sauce
$4.993 grocers
Somos Birria Taco Simmer Sauce
$3.392 grocers