Bay Area · 17 grocers · Contested❄️ heat 30 · COOL
the tartar sauces aisle
Bay Area's tartar sauces aisle is a fragmented shelf spread across many brands: 43 products from 15 brands across 17 grocers. paladini owns the most shelf · 86% of SKUs, ahead of sau-sea. Store brands hold 2%. The shelf leans gluten-free · 2% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 72/100).
43
products
15
brands
$6.56
avg price
$0.51-$1.11 /oz
typical range
More in Condiments
Who owns the shelf
brands by share of the tartar sauces shelf.
How it's positioned
the claims products on this shelf lead with · share of SKUs carrying each.
Gluten-Free
2%
Organic
Market structure
57
medBrand competition
how many brands compete
39
medVariety of offers
how differentiated the shelf is
11
lowTop-brand grip
how much a few brands dominate
72
highLaunch whitespace
room for a new brand
store-brand share: 2% · scores 0-100.
Top products
the tartar sauces products in the most Bay Area grocers · widest distribution first.
Beaver Tartar Sauce Squeeze Bottle
$5.599 grocers
Paladini Tartar Sauce
$5.896 grocers
Suzie's Tartar Sauce, Organic
$4.795 grocers
Primal Kitchen Tartar Sauce
$5.494 grocers
Kraft Tartar Sauce
$2.993 grocers
Best Yet Squeezable Tartar Sauce
$3.992 grocers
Louisiana Fish Fry Products Tartar Sauce
$4.492 grocers
Tracklements Creamy Tartare Sauce
$5.992 grocers
E. Waldo Ward & Son Gourmet Tartar Sauce
$7.192 grocers
Stonewall Kitchen Tartar Sauce, Down East
$8.792 grocers