Bay Area · 9 grocers · Contested🌡️ heat 35 · WARM
the variety pack snacks aisle
Bay Area's variety pack snacks aisle is a fragmented shelf spread across many brands: 18 products from 11 brands across 9 grocers. mixed owns the most shelf · 50% of SKUs. Store brands hold 11%. Verdict: contested · real competition, no single winner (opportunity 66/100).
18
products
11
brands
$16.36
avg price
$5.89-$29.84
typical range
More in Snacks
Who owns the shelf
brands by share of the variety pack snacks shelf.
How it's positioned
the claims products on this shelf lead with · share of SKUs carrying each.
no positioning claims tagged on this shelf yet.
Market structure
46
medBrand competition
how many brands compete
40
medVariety of offers
how differentiated the shelf is
13
lowTop-brand grip
how much a few brands dominate
66
medLaunch whitespace
room for a new brand
store-brand share: 11% · scores 0-100.
Top products
the variety pack snacks products in the most Bay Area grocers · widest distribution first.
Annie's Organic Snack Variety Pack
$9.994 grocers
Elemental Superfood Blueberry Cashew + Lemon Superfood Seedbar
$5.891 grocer
Oreo Cookies Variety Pack, Oreo, Nutter Butter, And Chips Ahoy!, Snack Packs 16.4 oz
$7.991 grocer
Annie's Organic Sweet & Salty Variety Snack Pack 12 Count
$9.991 grocer
Utz Assorted Variety Snack Pack
$11.991 grocer
Oreo Variety Pack Classic Mix Cookies & Crackers, 5 Varieties
$12.991 grocer
MIXED Cookies & Candy Variety Pack, Oreo Sour Patch Kids Candy and Mini Chips Ahoy! Cookies
$15.991 grocer
Nabisco Cookies & Crackers, Variety Pack, 1 oz, 40-count
$17.281 grocer
Reese's Sweet and Salty Assortment Variety Pack, 36-count
$18.651 grocer
Sweet and Salty Grab and Go Variety Snack Pack, Popcorn and Pretzels, 36-count
$19.021 grocer