Scanning the aisle…
Bay Area's yellow lemons aisle is a fragmented shelf spread across many brands: 12 products from 9 brands across 7 grocers. bee sweet citrus owns the most shelf · 20% of SKUs, ahead of sun pacific. Store brands hold 8%. Verdict: contested · real competition, no single winner (opportunity 67/100).
brands by share of the yellow lemons shelf.
every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.
All stores combined.
store-brand share: 8% · scores 0-100.
the yellow lemons products in the most Bay Area grocers · widest distribution first.








the claims products on this shelf lead with · share of SKUs carrying each.
no positioning claims tagged on this shelf yet.