Baris vs Dole Whip · Bay Area shelf head-to-head
Baris and Dole Whip, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Baris carries more Brand PowerBaris is in more Bay Area grocers
Baris
Dole Whip
24
brand power
17
5
products
4
3
categories
2
3
subcategories
3
5
grocers
2
$10.83
avg price
$8.19
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Baris▭ Dole Whip
Distribution · 30% of score21·8
B
D
carried in 5 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score34·28
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Baris
only Dole Whip
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Baris · 5
only Dole Whip · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Baris · Dole Whip