Dole Whip vs Baris · Bay Area shelf head-to-head
Dole Whip and Baris, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Baris carries more Brand PowerBaris is in more Bay Area grocers
Dole Whip
Baris
17
brand power
24
4
products
5
2
categories
3
3
subcategories
3
2
grocers
5
$8.19
avg price
$10.83
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Dole Whip▭ Baris
Distribution · 30% of score8·21
D
B
carried in 2 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Depth · 25% of score28·34
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Dole Whip
only Baris
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Dole Whip · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Dole Whip · Baris