Reading the shelf…
Good Clean Love runs 2 products across 1 category, stocked in a single Bay Area grocer. Its biggest footprint is feminine care, at 5% of the shelf. A niche presence · Brand Power 13/100.
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 1 of 24 Bay Area grocers. how many stores stock the brand.
2 products in the catalog. how deep the product line is (saturating).
spans 1 category · 2 subcategories. how many categories the brand plays in (saturating).
each bar is the % of that category's SKUs that are Good Clean Love (full bar = 100% of the shelf), grouped by department.
the brands crowding the same categories as Good Clean Love · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
closest to Good Clean Love in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
the full Good Clean Love lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.
1 storefront across 1 grocer carry it · tap a pin to open the store.
~5% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 36% of same-category rivals. where it sits on price vs category peers · context, not scored into Brand Power.