34 Degrees vs Lesley Stowe Raincoast Crisps · Bay Area shelf head-to-head
34 Degrees and Lesley Stowe Raincoast Crisps, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Lesley Stowe Raincoast Crisps is in more Bay Area grocers
34 Degrees
Lesley Stowe Raincoast Crisps
29
brand power
27
7
products
5
2
categories
1
5
grocers
12
$1.62
price per oz
$1.74
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ 34 Degrees▭ Lesley Stowe Raincoast Crisps
Distribution · 30% of score21·50
3
carried in 5 of 24 Bay Area grocers·carried in 12 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only 34 Degrees
only Lesley Stowe Raincoast Crisps
no top category 34 Degrees doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only 34 Degrees · 1
only Lesley Stowe Raincoast Crisps · 8
both sides measured by the same instruments on the same shelves · see each brand’s full page: 34 Degrees · Lesley Stowe Raincoast Crisps