Cacoco vs Dandelion Chocolate · Bay Area shelf head-to-head
Cacoco and Dandelion Chocolate, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Dandelion Chocolate carries more Brand PowerDandelion Chocolate is in more Bay Area grocersDandelion Chocolate fields the deeper lineupDandelion Chocolate sits further up the premium end
Cacoco
Dandelion Chocolate
18
brand power
27
5
products
13
1
categories
2
2
grocers
4
$2.46
price per oz
$5.89
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Cacoco▭ Dandelion Chocolate
Distribution · 30% of score8·17
C
carried in 2 of 24 Bay Area grocers·carried in 4 of 24 Bay Area grocers
Depth · 25% of score34
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Cacoco
no top category Dandelion Chocolate doesn’t also play in.
only Dandelion Chocolate
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Cacoco · 1
only Dandelion Chocolate · 3
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Cacoco · Dandelion Chocolate
