Eco-dent vs Dr Tung's · Bay Area shelf head-to-head
Eco-dent and Dr Tung's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Eco-dent sits further up the premium end
Eco-dent
Dr Tung's
26
brand power
24
7
products
5
2
categories
1
3
subcategories
2
4
grocers
4
$7.57
avg price
$6.98
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Eco-dent▭ Dr Tung's
Distribution · 30% of score17·17
E
D
carried in 4 of 24 Bay Area grocers·carried in 4 of 24 Bay Area grocers
Depth · 25% of score44·34
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Eco-dent
only Dr Tung's
no top category Eco-dent doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Eco-dent · 1
only Dr Tung's · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Eco-dent · Dr Tung's