Gold Peak vs Peace Tea · Bay Area shelf head-to-head
Gold Peak and Peace Tea, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Gold Peak carries more Brand PowerGold Peak is in more Bay Area grocersGold Peak fields the deeper lineup
Gold Peak
Peace Tea
28
brand power
10
17
products
4
1
categories
1
3
subcategories
1
5
grocers
3
$5.43
avg price
$4.40
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Gold Peak▭ Peace Tea
Distribution · 30% of score21·13
G
P
carried in 5 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score76·28
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Gold Peak
no top category Peace Tea doesn’t also play in.
only Peace Tea
no top category Gold Peak doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Gold Peak · 3
only Peace Tea · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Gold Peak · Peace Tea
