Heavenly Caramels vs Recchiuti · Bay Area shelf head-to-head
Heavenly Caramels and Recchiuti, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Recchiuti carries more Brand PowerRecchiuti is in more Bay Area grocersRecchiuti fields the deeper lineup
Heavenly Caramels
Recchiuti
0
brand power
34
2
products
14
1
categories
3
1
subcategories
4
1
grocers
5
$5.39
avg price
$21.04
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Heavenly Caramels▭ Recchiuti
Distribution · 30% of score4·21
H
carried in 1 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Heavenly Caramels
no top category Recchiuti doesn’t also play in.
only Recchiuti
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Heavenly Caramels · 1
both sides measured by the same instruments on the same shelves · see each brand’s full page: Heavenly Caramels · Recchiuti