Hot Drops vs Shuug · Bay Area shelf head-to-head
Hot Drops and Shuug, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
carried in 1 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Hot Drops
no top category Shuug doesn’t also play in.
only Shuug
no top category Hot Drops doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
no exclusive doors — everywhere Hot Drops is, Shuug is too.
no exclusive doors — everywhere Shuug is, Hot Drops is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Hot Drops · Shuug
