Hunter's Reserve vs Golden Island · Bay Area shelf head-to-head
Hunter's Reserve and Golden Island, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Hunter's Reserve carries more Brand PowerGolden Island is in more Bay Area grocersHunter's Reserve sits further up the premium end
Hunter's Reserve
Golden Island
20
brand power
15
3
products
3
2
categories
1
1
grocers
3
$4.03
price per oz
$3.07
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Hunter's Reserve▭ Golden Island
Distribution · 30% of score4·13
H
G
carried in 1 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score22·22
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Hunter's Reserve
only Golden Island
no top category Hunter's Reserve doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Hunter's Reserve · 1
only Golden Island · 3
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Hunter's Reserve · Golden Island