Mclaughlin Coffee Roasting Company vs Timeless Coffee · Bay Area shelf head-to-head
Mclaughlin Coffee Roasting Company and Timeless Coffee, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
carried in 3 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Mclaughlin Coffee Roasting Company
no top category Timeless Coffee doesn’t also play in.
only Timeless Coffee
no top category Mclaughlin Coffee Roasting Company doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
no exclusive doors — everywhere Timeless Coffee is, Mclaughlin Coffee Roasting Company is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Mclaughlin Coffee Roasting Company · Timeless Coffee
