Mom's Best vs Kashi · Bay Area shelf head-to-head
Mom's Best and Kashi, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Kashi carries more Brand PowerKashi is in more Bay Area grocersKashi fields the deeper lineup
Mom's Best
Kashi
22
brand power
42
12
products
24
2
categories
2
4
grocers
13
$5.52
avg price
$10.13
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Mom's Best▭ Kashi
Distribution · 30% of score17·54
M
carried in 4 of 24 Bay Area grocers·carried in 13 of 24 Bay Area grocers
Depth · 25% of score63·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Mom's Best
only Kashi
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Mom's Best · 0
no exclusive doors — everywhere Mom's Best is, Kashi is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Mom's Best · Kashi
