Raaka vs Marou Faiseurs De Chocolat · Bay Area shelf head-to-head
Raaka and Marou Faiseurs De Chocolat, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Marou Faiseurs De Chocolat carries more Brand PowerMarou Faiseurs De Chocolat is in more Bay Area grocers
Raaka
Marou Faiseurs De Chocolat
16
brand power
26
12
products
14
1
categories
2
4
grocers
5
$4.58
price per oz
$4.96
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Raaka▭ Marou Faiseurs De Chocolat
Distribution · 30% of score17·21
R
M
carried in 4 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Depth · 25% of score63·69
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Raaka
no top category Marou Faiseurs De Chocolat doesn’t also play in.
only Marou Faiseurs De Chocolat
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Raaka · 1
only Marou Faiseurs De Chocolat · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Raaka · Marou Faiseurs De Chocolat
