Sprecher vs Stewart's · Bay Area shelf head-to-head
Sprecher and Stewart's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Sprecher carries more Brand PowerSprecher is in more Bay Area grocers
Sprecher
Stewart's
21
brand power
0
7
products
6
1
categories
1
3
subcategories
3
9
grocers
1
$8.44
avg price
$4.42
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Sprecher▭ Stewart's
Distribution · 30% of score38·4
S
carried in 9 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score44·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Sprecher
no top category Stewart's doesn’t also play in.
only Stewart's
no top category Sprecher doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Sprecher · 8
only Stewart's · 0
no exclusive doors — everywhere Stewart's is, Sprecher is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Sprecher · Stewart's