Checking the price tag…

value end · priced above 30% of the ice cream sandwiches aisle (per oz)
The It's-It Ice Cream Treat is a classic ice cream sandwich featuring vanilla ice cream between two oatmeal cookies, all dipped in a chocolate coating. This treat is a 5.5 oz serving and is known for its unique combination of flavors and textures.
measured Aug 21–Sep 27 · prices update as stores are re-measured
SF grocers that run ice cream sandwiches deep but don’t carry It's It yet — a natural next door.
15 storefronts across 8 grocers carry it · tap a pin to open the store.
stocked in the same aisle at the same grocers · widest co-carriage first · filed under Ice Cream here.






nearest neighbors by what the product is · regardless of where it sits.




