Safeway · this store only
the prepared meals aisle at Safeway
Safeway carries 158 prepared meals products from 46 brands, led by stouffer's (9% of its shelf).
158
products
46
brands
$8.58
avg price
54/100
launch whitespace
Who owns Safeway’s shelf
brands by share of Safeway’s prepared meals shelf.
Positioning at Safeway
share of shelf × price, at this store.
scale
Color:indulgentbetter-for-you
Size:total brand reach (SKUs across all aisles)
price normalized per oz (sizes vary)28 omitted (no oz size)Everything on the shelf
All 158 prepared meals products at Safeway.
salerao'sRao's Made For Home Chicken Alfredo Frozen Meal$5.99
salerao'sRao's Made For Home Chicken Parmesan with Spaghetti Frozen Meal$5.99
salerao'sRao's Made For Home Meat Lasagna Frozen Meal$16.69
nancy'sNancy's Lorraine & Florentine Petite Quiche Frozen Snacks Variety Pack$18.99
saledelalloDeLallo Grape Leaves, Stuffed$7.99
kevin's natural foodsKevin's Natural Foods Orange Chicken$13.99
salekevin's natural foodsKevin's Natural Foods Teriyaki Style Chicken$14.99
vicoloVicolo Original Corn Meal Crust Roasted Mushroom Pizza$12.99
vicoloVicolo Original San Francisco Corn Meal Crust Italian Sausage Pizza with Roasted Onions$12.99
vicoloVicolo Original San Francisco Corn Meal Crust Pesto Margherita Pizza$12.99
salemarie callender'sMarie Callender's Beef Shepherd's Pie Frozen Meal$4.99
salemarie callender'sMarie Callender's Chicken Pot Pie Large Size Frozen Meal$5.59
salemarie callender'sMarie Callender's Chicken Pot Pie Single Serve Frozen Meal$2.99
salemarie callender'sMarie Callender's Creamy Parmesan Chicken Pot Pie, Frozen Meal$5.59
salemarie callender'sMarie Callender's Fettuccini with Chicken & Broccoli Meal to Share Multi-Serve Frozen Dinner$8.99
salemarie callender'sMarie Callender's Fettuccini With Chicken & Broccoli, Frozen Meal$5.59
salemarie callender'sMarie Callender's Garden Tomato Four Cheese Ravioli Bowl Frozen Meal$5.59
signature selectSignature SELECT Buffalo Style Chicken Calzone$7.99
signature selectSignature SELECT Cheesy Chicken Bacon Ranch Calzone$7.99
signature selectSignature SELECT Chicken Fajitas$11.99
signature selectSignature SELECT Four Cheese Calzone$7.99
signature selectSignature SELECT Italian Sausage Calzone$7.99
signature selectSignature SELECT Macaroni & Cheese$5.99
signature selectSignature SELECT Pasta Bake with Chicken & Broccoli Family Size$9.99
