Reading the shelf…
Ore-Ida is a well-known brand specializing in frozen potato products, offering a variety of convenient and crispy options for meals and snacks. Their product lineup includes items like tater tots, hash browns, and French fries, all designed to deliver restaurant-quality taste and texture at home. With over 70 years of expertise, Ore-Ida is recognized for its commitment to quality and convenience in frozen potatoes.
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 10 of 24 Bay Area grocers. how many stores stock the brand.
22 products in the catalog. how deep the product line is (saturating).
spans 1 category. how many categories the brand plays in (saturating).
each bar is the % of that category's SKUs that are Ore-ida (full bar = 100% of the shelf), grouped by department.
closest to Ore-ida in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
every Ore-ida product in stock, cheapest first.






















~1% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 10% of same-category rivals. where it sits on price vs category peers · context, not scored into Brand Power.
33 storefronts across 10 grocers carry it · tap a pin to open the store.