Antica Salina vs Celtic Sea Salt · Bay Area shelf head-to-head
Antica Salina and Celtic Sea Salt, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
carried in 1 of 24 Bay Area grocers·carried in 7 of 24 Bay Area grocers
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Antica Salina
no top category Celtic Sea Salt doesn’t also play in.
only Celtic Sea Salt
no top category Antica Salina doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
no exclusive doors — everywhere Antica Salina is, Celtic Sea Salt is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Antica Salina · Celtic Sea Salt
