Boylan Bottling vs Jones · Bay Area shelf head-to-head
Boylan Bottling and Jones, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Boylan Bottling carries more Brand PowerBoylan Bottling is in more Bay Area grocersBoylan Bottling fields the deeper lineup
Boylan Bottling
Jones
37
brand power
0
22
products
5
2
categories
1
6
subcategories
3
10
grocers
1
$3.90
avg price
$6.25
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Boylan Bottling▭ Jones
Distribution · 30% of score42·4
J
carried in 10 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score84
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Boylan Bottling
only Jones
no top category Boylan Bottling doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Boylan Bottling · Jones