Brach's vs Dry Brew · Bay Area shelf head-to-head
Brach's and Dry Brew, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brach's is in more Bay Area grocers
Brach's
Dry Brew
17
brand power
17
6
products
6
1
categories
2
2
subcategories
2
6
grocers
1
$4.07
avg price
$5.22
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Brach's▭ Dry Brew
Distribution · 30% of score25·4
B
carried in 6 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score39·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Brach's
no top category Dry Brew doesn’t also play in.
only Dry Brew
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Brach's · 6
only Dry Brew · 1
both sides measured by the same instruments on the same shelves · see each brand’s full page: Brach's · Dry Brew