Brightleaf vs Juni · Bay Area shelf head-to-head
Brightleaf and Juni, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brightleaf is in more Bay Area grocers
Brightleaf
Juni
15
brand power
19
4
products
5
1
categories
1
3
subcategories
3
6
grocers
5
30.8¢
price per fl oz
28.6¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Brightleaf▭ Juni
Distribution · 30% of score25·21
B
J
carried in 6 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Depth · 25% of score28·34
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Brightleaf
no top category Juni doesn’t also play in.
only Juni
no top category Brightleaf doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Brightleaf · 4
only Juni · 3
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Brightleaf · Juni
