Chuao Chocolatier vs Lindt Lindor · Bay Area shelf head-to-head
Chuao Chocolatier and Lindt Lindor, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Lindt Lindor carries more Brand PowerLindt Lindor is in more Bay Area grocersLindt Lindor fields the deeper lineupChuao Chocolatier sits further up the premium end
Chuao Chocolatier
Lindt Lindor
42
brand power
48
28
products
54
2
categories
1
3
subcategories
1
11
grocers
15
$2.87
price per fl oz
$2.08
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Chuao Chocolatier▭ Lindt Lindor
Distribution · 30% of score46·63
carried in 11 of 24 Bay Area grocers·carried in 15 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Chuao Chocolatier
only Lindt Lindor
no top category Chuao Chocolatier doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Chuao Chocolatier · 1
only Lindt Lindor · 5
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Chuao Chocolatier · Lindt Lindor
