Corpse Reviver vs Gatorade · Bay Area shelf head-to-head
Corpse Reviver and Gatorade, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Gatorade carries more Brand PowerGatorade is in more Bay Area grocersGatorade fields the deeper lineupCorpse Reviver sits further up the premium end
Corpse Reviver
Gatorade
20
brand power
56
5
products
73
2
categories
4
2
grocers
12
32.6¢
price per fl oz
12.7¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Corpse Reviver▭ Gatorade
Distribution · 30% of score8·50
C
carried in 2 of 24 Bay Area grocers·carried in 12 of 24 Bay Area grocers
Depth · 25% of score34
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Corpse Reviver
only Gatorade
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Corpse Reviver · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Corpse Reviver · Gatorade
