Cosmic Bliss vs Alec's Ice Cream · Bay Area shelf head-to-head
Cosmic Bliss and Alec's Ice Cream, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Alec's Ice Cream carries more Brand PowerAlec's Ice Cream is in more Bay Area grocersAlec's Ice Cream fields the deeper lineup
Cosmic Bliss
Alec's Ice Cream
34
brand power
42
19
products
23
1
categories
2
3
subcategories
3
13
grocers
14
67.2¢
price per fl oz
66.9¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Cosmic Bliss▭ Alec's Ice Cream
Distribution · 30% of score54·58
carried in 13 of 24 Bay Area grocers·carried in 14 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Cosmic Bliss
no top category Alec's Ice Cream doesn’t also play in.
only Alec's Ice Cream
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Cosmic Bliss · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Cosmic Bliss · Alec's Ice Cream
