Country Time vs Mood Technologies Inc · Bay Area shelf head-to-head
Country Time and Mood Technologies Inc, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Country Time carries more Brand PowerCountry Time is in more Bay Area grocersCountry Time fields the deeper lineup
Country Time
Mood Technologies Inc
20
brand power
11
5
products
2
2
categories
1
5
grocers
1
$8.24
avg price
$27.49
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Country Time▭ Mood Technologies Inc
Distribution · 30% of score21·4
C
M
carried in 5 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score34·15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Country Time
only Mood Technologies Inc
no top category Country Time doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Country Time · 5
only Mood Technologies Inc · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Country Time · Mood Technologies Inc