Crunchmaster vs Inés Rosales · Bay Area shelf head-to-head
Crunchmaster and Inés Rosales, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Crunchmaster carries more Brand PowerCrunchmaster is in more Bay Area grocersCrunchmaster fields the deeper lineup
Crunchmaster
Inés Rosales
43
brand power
12
21
products
2
2
categories
1
15
grocers
4
$1.34
price per oz
$1.26
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Crunchmaster▭ Inés Rosales
Distribution · 30% of score63·17
I
carried in 15 of 24 Bay Area grocers·carried in 4 of 24 Bay Area grocers
Depth · 25% of score83
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Crunchmaster
only Inés Rosales
no top category Crunchmaster doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Crunchmaster · Inés Rosales