Dick Taylor Craft Chocolate vs Recchiuti · Bay Area shelf head-to-head
Dick Taylor Craft Chocolate and Recchiuti, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Dick Taylor Craft Chocolate is in more Bay Area grocersDick Taylor Craft Chocolate fields the deeper lineup
Dick Taylor Craft Chocolate
Recchiuti
38
brand power
34
19
products
14
4
categories
3
4
subcategories
4
9
grocers
5
$5.58
price per fl oz
$4.92
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Dick Taylor Craft Chocolate▭ Recchiuti
Distribution · 30% of score38·21
carried in 9 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Dick Taylor Craft Chocolate
only Recchiuti
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Dick Taylor Craft Chocolate · 5
only Recchiuti · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Dick Taylor Craft Chocolate · Recchiuti