Elements vs Lake Champlain Chocolates · Bay Area shelf head-to-head
Elements and Lake Champlain Chocolates, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
carried in 2 of 24 Bay Area grocers·carried in 10 of 24 Bay Area grocers
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Elements
no top category Lake Champlain Chocolates doesn’t also play in.
only Lake Champlain Chocolates
no top category Elements doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
no exclusive doors — everywhere Elements is, Lake Champlain Chocolates is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Elements · Lake Champlain Chocolates