Greenlee's vs Sweet Paradise Fine Foods · Bay Area shelf head-to-head
Greenlee's and Sweet Paradise Fine Foods, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Greenlee's carries more Brand PowerGreenlee's is in more Bay Area grocersGreenlee's fields the deeper lineupSweet Paradise Fine Foods sits further up the premium end
Greenlee's
Sweet Paradise Fine Foods
25
brand power
14
7
products
3
3
categories
1
4
subcategories
1
8
grocers
3
$9.52
avg price
$9.19
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Greenlee's▭ Sweet Paradise Fine Foods
Distribution · 30% of score33·13
G
S
carried in 8 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score44·22
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Greenlee's
only Sweet Paradise Fine Foods
no top category Greenlee's doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Greenlee's · 7
only Sweet Paradise Fine Foods · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Greenlee's · Sweet Paradise Fine Foods
