Hardbite vs Torres · Bay Area shelf head-to-head
Hardbite and Torres, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Torres carries more Brand PowerTorres is in more Bay Area grocersTorres fields the deeper lineupTorres sits further up the premium end
Hardbite
Torres
15
brand power
44
2
products
23
1
categories
1
1
subcategories
2
6
grocers
12
88.7¢
price per oz
$1.77
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Hardbite▭ Torres
Distribution · 30% of score25·50
H
carried in 6 of 24 Bay Area grocers·carried in 12 of 24 Bay Area grocers
Depth · 25% of score15·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Hardbite
no top category Torres doesn’t also play in.
only Torres
no top category Hardbite doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Hardbite · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Hardbite · Torres