Hill's Premium Meats vs Taverrite's Make It Italian · Bay Area shelf head-to-head
Hill's Premium Meats and Taverrite's Make It Italian, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
carried in 2 of 24 Bay Area grocers·carried in 4 of 24 Bay Area grocers
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Hill's Premium Meats
only Taverrite's Make It Italian
no top category Hill's Premium Meats doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
no exclusive doors — everywhere Hill's Premium Meats is, Taverrite's Make It Italian is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Hill's Premium Meats · Taverrite's Make It Italian
