Inés Rosales vs Crunchmaster · Bay Area shelf head-to-head
Inés Rosales and Crunchmaster, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Crunchmaster carries more Brand PowerCrunchmaster is in more Bay Area grocersCrunchmaster fields the deeper lineup
Inés Rosales
Crunchmaster
12
brand power
43
2
products
21
1
categories
2
4
grocers
15
$1.26
price per oz
$1.34
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Inés Rosales▭ Crunchmaster
Distribution · 30% of score17·63
I
carried in 4 of 24 Bay Area grocers·carried in 15 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Inés Rosales
no top category Crunchmaster doesn’t also play in.
only Crunchmaster
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Inés Rosales · 1
only Crunchmaster · 12
both sides measured by the same instruments on the same shelves · see each brand’s full page: Inés Rosales · Crunchmaster