Kenetik vs Rockstar · Bay Area shelf head-to-head
Kenetik and Rockstar, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Rockstar carries more Brand PowerRockstar is in more Bay Area grocersRockstar fields the deeper lineup
Kenetik
Rockstar
0
brand power
26
3
products
16
2
categories
1
1
grocers
7
$5.19
avg price
$3.96
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Kenetik▭ Rockstar
Distribution · 30% of score4·29
K
carried in 1 of 24 Bay Area grocers·carried in 7 of 24 Bay Area grocers
Depth · 25% of score22·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Kenetik
only Rockstar
no top category Kenetik doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Kenetik · 0
no exclusive doors — everywhere Kenetik is, Rockstar is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Kenetik · Rockstar