Kettle Brand vs Spudlove · Bay Area shelf head-to-head
Kettle Brand and Spudlove, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Kettle Brand carries more Brand PowerKettle Brand is in more Bay Area grocersKettle Brand fields the deeper lineup
Kettle Brand
Spudlove
56
brand power
0
52
products
6
1
categories
1
2
subcategories
1
21
grocers
1
$5.00
avg price
$3.69
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Kettle Brand▭ Spudlove
Distribution · 30% of score88·4
S
carried in 21 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score99
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Kettle Brand
no top category Spudlove doesn’t also play in.
only Spudlove
no top category Kettle Brand doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
both sides measured by the same instruments on the same shelves · see each brand’s full page: Kettle Brand · Spudlove