Marimix vs Chex Mix · Bay Area shelf head-to-head
Marimix and Chex Mix, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Marimix carries more Brand PowerChex Mix is in more Bay Area grocersMarimix fields the deeper lineupMarimix sits further up the premium end
Marimix
Chex Mix
30
brand power
17
19
products
8
1
categories
1
5
grocers
7
$2.16
price per oz
68.4¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Marimix▭ Chex Mix
Distribution · 30% of score21·29
C
carried in 5 of 24 Bay Area grocers·carried in 7 of 24 Bay Area grocers
Depth · 25% of score79·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Marimix
no top category Chex Mix doesn’t also play in.
only Chex Mix
no top category Marimix doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Marimix · 3
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Marimix · Chex Mix
